Techify Labs
Marketplace Growth · Amazon Ads

Win More Visibility, On Amazon Search

Sponsored Products, Brands, and Display managed as one system. Built to lower wasted spend and scale profitable ASINs.

GA4, GTM & conversions validated pre-spend
Search intent maps + clean account structure
Optimisation log you can share with leadership
dashboard

Marketplace advertising footprint

120+

Amazon campaigns launched

₹2Cr+

Marketplace ad spend managed

3.9×

Average attributed ROAS

Marketplace metrics

Growth and efficiency on one timeline

We connect ad sales to spend and organic movement so you know when to scale ASINs or tighten bids. Preview is illustrative; real dashboards use your Seller Central / Ads data.

Retail and marketplace operations

Weekly reviews on search terms, placements, and catalogue priorities.

Performance preview

What good Amazon reporting looks like

Indexed orders trend with spend mix and a profitability lens (ROAS / ACOS). We tailor exports to how your finance team already thinks.

Amazon Ads performance

Conversion volume (indexed)

12-week view

Illustrative trend for layout only — your reports pull live data from ad accounts.

Efficiency

3.9×

Blended ROAS (example)

Weekly spend mix

Why choose us

Amazon Ads built for profitable marketplace growth

Marketplace-first strategy

We optimise for rank, share of voice, and profitable growth on Amazon.

Catalog-aware execution

Ad structure is built around your ASINs, variations, and margin mix.

Retail-ready reporting

Track ad performance with TACoS, ACOS, and organic lift context.

Fast optimisation cycles

Search term mining and bid updates done on a tight weekly cadence.

Creative + listing alignment

We align ad creatives with listing content to improve conversion rate.

Scale with control

Spend increases are tied to profitability guardrails, not guesswork.

Our process

A structured Amazon Ads workflow

01

Account & catalog audit

We review structure, search terms, placements, and budget leak points.

02

ASIN and keyword mapping

Top opportunities are mapped by category, seasonality, and margin targets.

03

Campaign architecture

Sponsored Products, Sponsored Brands, and Sponsored Display set up cleanly.

04

Launch with controls

Bids, negatives, and budgets are launched with clear risk boundaries.

05

Weekly optimisation

Search term harvesting, bid tuning, and placement adjustments every week.

06

Scale profitable winners

We double down on profitable clusters and cut non-performing segments.

What's included

Amazon Ads services we offer

Sponsored Products

Core ASIN-level growth campaigns built for intent and conversion.

Manual + AutoKeyword MiningASIN Targeting

Sponsored Brands

Brand-led campaigns to improve visibility and capture high-value traffic.

Store SpotlightVideo AdsCategory Defense

Sponsored Display

Retargeting and competitor conquesting to recover lost demand.

Views RemarketingAudience SegmentsCreative Testing

Search Term Optimisation

Weekly term analysis to improve relevance, CTR, and ACOS control.

NegativesBid RulesHarvesting

Listing Conversion Support

Actionable recommendations for titles, images, bullets, and A+ flow.

CVR UpliftContent GapsOffer Clarity

Growth Dashboard

One dashboard for spend, sales, ACOS, TACoS, and organic movement.

TACoSProfit LensWeekly Review

Industries

Categories we grow on Amazon

Share of voice, catalog complexity, and margin profiles differ by aisle — we tune structure and bids for your reality.

9 verticals · tailored growth playbooks

Beauty & personal care

Sponsored Brands, defence keywords, and ACOS control for fast-moving SKUs.

Home & kitchen

Placement reviews, category growth, and basket economics that protect margin.

Fashion & accessories

Variant-rich catalogues with clean SP structure and search-term harvesting.

Health & wellness

Listing–ad alignment, compliant claims, and profitable new-to-brand mix.

Consumer electronics

Conquesting and defence with bid rules that respect thin margins.

Baby & family

Lifecycle-led keywords, safe budgets, and repeat purchase signals.

Sports & outdoors

Seasonal demand maps with fresh creative and keyword refreshes.

Grocery & consumables

Subscribe-aware pacing, TACoS visibility, and replenishment cohorts.

D2C & emerging brands

Launch ladders for new ASINs — from discovery to disciplined scale.

Case studies

Results from marketplace brands

Sponsored Products

D2C Wellness Brand

Reduced ACOS by 24% in 6 weeks while increasing daily orders by 41%.

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Brands + Display

Home Essentials Seller

Improved category share and scaled monthly revenue from ₹9L to ₹16L.

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Catalog Expansion

Beauty Marketplace Brand

Launched 18 ASINs with structured campaigns and reached 3.6× blended ROAS.

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FAQ

Frequently asked questions

Ready to scale on Amazon?

Book a free strategy call — we'll come back with a clear plan, realistic scope, and how we'd measure success.